Alcon: Putting Fresh Eyes on Video Content for a Global Leader in the Vision Industry
Client: Alcon
Agency : 647 Media
Role : Animation and Design
Alcon, a global leader in vision care, wanted to update their informational videos for YouTube with a modern, practical, and informative look without the unsettling vibes often associated with eye surgery.
I created realistic 3D renders of their diagnostic machine, using a modular approach to animation, enabling over ten video versions. The calming aesthetic empowers viewers with knowledge, and showcases Alcon's expertise.
